AM Specialist FIT America Appoints Bruce Colter as Vice President

The Strategic Goal is to Provide FIT Additive Design & Manufacturing (ADM) Solutions for USA Customers

Team FIT America: Enrico Huebner, Debbie Closen, and Bruce Colter (from left)

Lupburg, Germany/Southborough (MA), USA

FIT America, an expanding member of the Germany-based FIT Additive Manufacturing Group, is pleased to announce the appointment of accomplished Additive Manufacturing leader Bruce Colter as its Vice President.

The FIT Additive Manufacturing Group is the worldwide leading provider for Additive Design and Manufacturing or ADM. With more than 20 years of experience in AM (aka industrial 3d printing), FIT Additive Manufacturing Group provides a deep knowledge of every step of the AM supply chain and is distinguished by a combined proficient expertise in using proven AM technologies. FIT Additive Manufacturing Group runs the first factory completely conceived for AM and has the largest AM capacities for Metals and non-Metal AM production in the world.

“Customers really don’t want ‘disruption’ in their supply chains, they want companies like FIT Additive Manufacturing Group who can provide efficient, cost-effective solutions that utilize disruptive technologies like Additive Manufacturing. FIT Additive Manufacturing Group does what only a handful of companies in the world can do which is to simplify what can be a very complex AM process. It is important to realize that you can’t solely substitute conventional manufacturing with AM technologies to achieve better products. In many cases, Additive is a complement to Conventional Manufacturing and partnering with FIT Additive Manufacturing Group allows customers to design and implement solutions that help them to gain significant competitive advantages. First-movers have indeed arrived at better products through additive manufacturing – much better in many respects – but the larger market has limited their adoption and accelerated use of AM as its process portrays a different work philosophy. We need to instill confidence in our customers’ minds that AM will provide immediate benefits and a path to Total Cost of Ownership (TCO) benefits. In coming days, I will be presenting what I call our ‘Moore’s Law for AM’ which is an approach to successful AM implementation”, Bruce describes his mission.

“I’m especially happy to team up with FIT Additive Manufacturing Group. I have seen most of the AM operations in the USA and FIT Additive Manufacturing Group has the best solution(s) that I’ve seen in the market. We are so much more than just a contract manufacturer. FIT Additive Manufacturing Group has proven to be a reliable partner for successful industrial AM.”

During his 25-year career in the technology industry, Bruce Colter has provided accomplished senior leadership for growing and rebuilding companies in 3D printing, computer software and hardware, supply chain management (SCM), enterprise resource planning (ERP), manufacturing execution systems (MES), and process control on a global basis. Bruce will lead the effort to build a FIT Additive Manufacturing Group AM facility in the US while strengthening FIT’s strategic network of client solutions in Aerospace and Defense, Medical and Dental, Automotive, Consumer Packaged Goods (CPG), and Energy/Oil & Gas.

FIT America is currently focused on providing high quality ADM parts to these US markets with specifically designed and optimized AM prototype and production parts. FIT’s huge portfolio of AM services and technologies as well as material selection provides unique capabilities using SLM, EBM, GDP, WAAM, FDM, etc. for best-application fit and optimized delivery time. FIT America’s initiative to push forward their Additive Design and Manufacturing experience in the United States fits perfectly into the worldwide paradigm shift that many industries are undergoing currently. “As regional and global markets are becoming increasingly competitive, we are sharing our expertise to provide an economic value-proposition for our manufacturing customers in the use of AM technology. FIT Additive Manufacturing Group is the right partner to help US companies gain a competitive advantage while they increase revenues and save money using FIT Additive Manufacturing Group solutions”, outlines Bruce Colter.

Carl Fruth, founder and CEO at FIT Additive Manufacturing Group, adds, “We are utterly overjoyed with Bruce Colter joining the FIT family. FIT Additive Manufacturing Group has unique capabilities in additive design and manufacturing and has already established many strategic partnerships with US clients in major markets. Now with Bruce’s direction we are striving to implement a range of strategic initiatives for mutual benefit with our industry partners.” The establishment of a technology center of excellence in the US is planned to follow as a next step.

Meet Bruce Colter at AMUG 2018, Saint Louis, Missouri, April 8 –12. Appointments can be made prior to the event by contacting him at: or by phone +1 (617) 913-2165.

About the FIT Additive Manufacturing Group
Founded in 1995, FIT Additive Manufacturing Group is a leading German provider of rapid prototyping and production services using additive design and manufacturing (“ADM”) via its subsidiaries FIT Prototyping GmbH and FIT Production GmbH. FIT Additive Manufacturing Group currently employs 300 people, most of them at the company’s headquarters in Lupburg, Germany. Two further manufacturing sites are located in Southern Germany, as well as one in Southborough (USA). In Brasov (Romania), the Group runs a software development center, and it has sales and project management operations in Nagoya (Japan), Peoria, IL (USA), and Zhukovsky (Russian Federation)

Press contact:
Dr. Elisabeth Bauer
FIT Additive Manufacturing Group
Eichenbuehl 10
92331 Lupburg

Phone: +49 (0) 9492 9429 0
Fax: +49 (0) 9492 9429 11

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